K1J5: AR and VR help companies improve customer experience

Retail is changing. Companies are competing for customers' attention both in brick and mortar and online. In order to survive, companies need to find new means. How can retailers utilize technology to engage with consumers and improve customer experience?

Janne Timonen from Telia and Ksenia Avetisova from Tieto will talk about the possibilities of AR and VR in retail using authentic cases. The discussion is hosted by Mari Rihti.

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